Written By Lonnie Niver
Spamming emails, forums and social networks has become an internet phenomenon. The more people who join online businesses the worse spamming is becoming.
Why is this happening?
NEW online business owners don't know how to market. They think that sending out unwanted emails or repeated postings will get results. But that is far from the truth! Spamming will cause negative responses and could tarnish a persons reputation. Others will come to know them as spammers and avoid them as much as possible.
What is considered spamming?
According to Wikipedia, spamming "is the abuse of electronic messaging systems (including most broadcast media, digital delivery systems) to send unsolicited bulk messages indiscriminately. While the most widely recognized form of spam is e-mail spam, the term is applied to similar abuses in other media:"...MORE
The best way to avoid spamming is to either ask someone to subscribe to an e-letter or newsletter that offers valuable information or to offer a solution to peoples problems. This way people will be expecting information.
I was looking over some blogs and noticed a few people where advertising their business in blogs that were short and sweet but offer nothing more than advertising or trying to get someone to join their Business Opportunity. This is a type of unwanted spam because it doesn't offer anything to readers.
While I was mentoring someone, I was trying to think of a way that best explains how people should promote their business and/or product. My example may not be the greatest but think of a commercial on Television:
Commercials don't shout out "buy me now", commercials are a form of marketing. They offer a solution to peoples problems some even use it to promote a new product explaining why it is a good change. This is how new business owners should think when promoting their product.
Find a problem that a product or service will solve and tell others why they need the product or service. But before this can happen they must find there Targeted Market because not everyone wants what we offer. For example: I am a male, right: so, why would any tampon company want to sell me tampons? Sorry, but I felt this was a good example of bad targeted marketing. Can't sell tampons to a male!
The point I am trying to make is that offering valuable information is crucial to building a business not spamming. If you spam you are going to tarnish your reputation and people are not going to do business with you. Information is what people want, to solve their problems. So, the next time you promote your product, service or business opportunity don't spam them, tell them how you can help them solve their problems and you will build a relationship that will give you life long customers that keep coming back for more.
Regards,Spamming emails, forums and social networks has become an internet phenomenon. The more people who join online businesses the worse spamming is becoming.
Why is this happening?
NEW online business owners don't know how to market. They think that sending out unwanted emails or repeated postings will get results. But that is far from the truth! Spamming will cause negative responses and could tarnish a persons reputation. Others will come to know them as spammers and avoid them as much as possible.
What is considered spamming?
According to Wikipedia, spamming "is the abuse of electronic messaging systems (including most broadcast media, digital delivery systems) to send unsolicited bulk messages indiscriminately. While the most widely recognized form of spam is e-mail spam, the term is applied to similar abuses in other media:"...MORE
The best way to avoid spamming is to either ask someone to subscribe to an e-letter or newsletter that offers valuable information or to offer a solution to peoples problems. This way people will be expecting information.
I was looking over some blogs and noticed a few people where advertising their business in blogs that were short and sweet but offer nothing more than advertising or trying to get someone to join their Business Opportunity. This is a type of unwanted spam because it doesn't offer anything to readers.
While I was mentoring someone, I was trying to think of a way that best explains how people should promote their business and/or product. My example may not be the greatest but think of a commercial on Television:
Commercials don't shout out "buy me now", commercials are a form of marketing. They offer a solution to peoples problems some even use it to promote a new product explaining why it is a good change. This is how new business owners should think when promoting their product.
Find a problem that a product or service will solve and tell others why they need the product or service. But before this can happen they must find there Targeted Market because not everyone wants what we offer. For example: I am a male, right: so, why would any tampon company want to sell me tampons? Sorry, but I felt this was a good example of bad targeted marketing. Can't sell tampons to a male!
The point I am trying to make is that offering valuable information is crucial to building a business not spamming. If you spam you are going to tarnish your reputation and people are not going to do business with you. Information is what people want, to solve their problems. So, the next time you promote your product, service or business opportunity don't spam them, tell them how you can help them solve their problems and you will build a relationship that will give you life long customers that keep coming back for more.
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