Do you use surf exchanges or safe lists?
Have you ever clicked on a link only to feel totally aggravated by the video that pops up. In many cases an animated face and voice with uncoordinated hand gesticulations screaming at you.
Telling you that you need this or that product immediately to be on your way to your first million, best body weight, skin tone or whatever!
By the same token! Have you ever clicked on one of these links and there pops up a face and voice that is so engaging that it seems to be talking to you and you alone.
You give your entire attention over to it, your hand paused, your mouse forgotten. You listen in total silence to the entire video and at the end your feel like you have gained something valuable.
Now the question: Do you think that Video Marketing is for everyone?
I have pondered this for a while now especially with all the modern internet marketing gurus telling us that the next frontier in online marketing is Video Marketing?
What do you do then if you are one of those people who fall apart in front of a camera, you end up looking like crap, you suffer from instant vocal paralysis and you come off as appealing as a porcupine?
With that said! Does it mean that those of us who cannot for whatever reason master video marketing have to give up the idea of marketing online? I don't think so.
Here I think that I'll have to argue that the way to approach internet marketing with any hope of success is to figure out or know what your strengths are and use those to their maximum potential.
To my mind there is no point making videos that no one will pay attention to if you can write great content that someone is more likely to read.
So if you think that video marketing is not for you or that you are not yet ready to take on the camera. All you have to do is use other means of reaching your target audience.
Some of these could include blogging, article marketing, news letters, email marketing, social networking, bookmarking, search engine optimization just to give a quick list.
Most of all recognize what you are most adept at and put most if not all of your energy into that area.
I think it would be wise to leave video marketing for those who are good at it.
In the meantime as you learn, grow and develop your skills as an internet marketer you too may come to a place where you will one day master video marketing.
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